Book pricing. That slightly ugly elephant that sits somewhere between self-loathing, desperation for sales, pride in what you’ve completed, and the necessity of, you know, having enough mulaah to feed your kids.
But what to do? What to do? What if you have a series? What if you have a single book? What if you write non-fiction?
I recently *praise the literary gods* managed to land the holy grail of marketing – a Bookbub. I’ve learned a few things about pricing along the way and wanted to share my experience.
Before anyone gets their book-knickers in a twist, I’m not suggesting THIS strategy is THE glorious sales panacea that will work every time, hell it might not even work for you – I do write in a specific genre and anyone with an ounce of marketing sense will appreciate that genres vary as much as my mood during the final week of editing!
There’s nothing more exciting than the moment you see your books cover for the first time. I wondered whether, if the second time I saw one, the novelty would have worn off. But no. It most definitely has not. If anything, it was even more exciting.
I launched Keepers, the first in my Young Adult fantasy series in November 2017.
I am in the final straight with Victor. I have about 10,000 words or so left to write and a full (short) edit. Then, I hope, it will be ready to go to the editor. Even if I have to get the hot glue gun out and superglue my ass to my office chair, this sequel is being finished THIS month.
My hope is to publish Victor sometime between late April and mid-May.
Without further ado, here is the brand spanking, shit hot shiny, new cover: Continue reading →
There’s only one truth in the publishing industry: change is constant. Whether it’s the development of the Kindle, the closure of a bookstore chain or the latest groan-inducing tweak in the Amazon algorithms, change is constant, and the pace of it ain’t slowing down.
So what’s a gal to do to keep up with the latest trends, and data?
I get asked a lot of marketing and publishing questions. Most are easy to answer. But a teeny tiny nanosqueak percentage of them make my eye twitch. The ‘answer on a plate’ types who think there’s a magical panacea-button that will shower them in glittery dollar bills from their millionth book sale.
Anyway. I’m leashing my rant because contrary to excessive sarcasm and perpetual moaning, there is nothing I love more than helping people, especially if that help leads to selling or publishing books. And you know what helps you sell books?
Forehead creasing, caffeine addictions, midnight dates, multiple RSI cures and a laptop for a BFF.
Okay, fine. There are a few other things that rise out of the sweaty exhausted writer ashes to help bring in the dollars: Continue reading →
I made a challenge this year to read a book a week and by the skin of my teeth, I made it (although at the time of writing this I still had a couple more to go) so there’s the optimistic me hoping I squeeze the last two in, other wise this is going to be super awkward!
Anyhoozle, of my 52 books, I wanted a quarter to be indie published, and a quarter to be non-fiction, because 1. supporting other authors, and 2. I’m a knowledge whore.
I’ve been surprised and delighted by looking back at my reading list, some of the stats have shocked me. Continue reading →
Today I am thrilled to have an epic geek-out with my dear friend and slave driver accountability partner Allie Potts. If you don’t know Allie, she writes both cyberpunk style dystopian fantasy with a genetic engineering bent alongside cosy mysteries and (I hope in the not too distant future, non-fiction).
This has been possibly, the longest coming post I’ve ever written. For months now, I’ve sat on this cover. Desperate to share it but unable to because the publishing light at the end of the tunnel wasn’t in sight.
But today, all that changes because I am tentatively announcing a launch window of November 16-18th 2017. *Gulp, chews nail, sweats a lil’ bit*
There’s a significant amount of work to be done, not least of which is continuing to dictate the sequel book so its launch isn’t too far behind Keepers. Continue reading →
I know, I know. I can hear the groans of ‘about freaking time, Sacha. What took you so long? It’s not like you’ve been writing for 7 years straight, Sacha, I mean Geeeez.’
All I can do is raise my weary eyebrow, wipe the sweat off my brow and down my glass of champagne.
FINALLY, today is the day I take the first steps toward fulfilling the dream little nine-year-old me had. Because right now, at this very moment, I get to put on that shiny gold badge I’ve been lusting after for an eon.
If you want to sell books, then it’s not enough to just be good at writing anymore. In fact, being good at writing doesn’t really mean shit, (something I hate, but I can’t argue with the truth).
I watched a Chandler Bolt from Self Publishing School tutorial and he recounted a quote, from (I forget who), some big named best-selling author who was talking to a newbie about to publish.
This young author asked how the best selling author did it, how he sold so many books. To her disgust, he said it wasn’t about writing good books. He freely admitted he wasn’t the ‘best writer’ in the world. His accolades didn’t say “Best Quality Writer” or “Most Like Shakespeare” oh, no. His accolade said “Best-Selling Mofo” the only thing he (and subsequently the newbie writer) needed to be good at was selling.
I’ve talked about Author Earnings before, it’s a report on the whole book industry from Data Guy and Hugh Howie, something that I like to ponder on regularly. If you’re taking book selling seriously, then I think studying the industry is important. You don’t want to establish yourself as a writer and then get side slammed because one of your platforms for selling books closes. I look to the future a lot, and I talked about the debate between the indie and traditional publishing routes back in September, but today I am pondering the latest Author Earnings report, and what it might mean for us writers. Continue reading →