Tag Archives: email marketing

7 Tips to Create Your Perfect Author Newsletter

Author NewsletterI hear parrots squawking the same mantra constantly: “Hear Ye! Hear Ye! The best way to drive book sales is through a subscriber list.”

Its that thing where you: create a newsletter, do book updates, bonus content and give your hard work away for free.

If you got books to sell, you need that list.

This made me do one of those gut busting groans. Seriously? I spend enough time writing posts instead of my novel, do I actually have to add something else to my seven hundred and forty-eight page to do list?

Apparently I do, and that means you do too.

I heard that message loud and clear, especially as I’ll be releasing books this year. So I made a subscriber list one of my goals and I’ve been busy rolling up my ‘bonus content’ sleeves. Finally I’ve created one and it’s ready and chock full of just that: bonus content, round ups, writers tools, recommendations, writing inspiration and book updates. If you want to sign up for it, you can here. And actually, once I did create it, I got kind of excited. The customising tools and fancy schmancy things you can do are quite exciting.

Here’s what I learnt in the process: Continue reading