In this episode we cover: 

• Using Pinterest to promote your books
• What content performs best for authors on Pinterest
• Key elements of setting up a good pin
• Planning Pinterest content for a book launch
• Keeping readers engaged in a series between book releases

Links I mentioned:

Page Turner Pacing Kickstarter

Find out more about Heather:

Instagram @heatherfarrisco_

YouTube

Rebel of the Week is: Richard
If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons this week, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

In this episode we cover: 

• What resonates with BookTok readers
• Tips for worldbuilding
• Creating a brand identity
• Tropes for cozy romance
• How social media is changing the landscape for romance authors and readers
• Dealing with increased attention from readers

Links I mentioned:

Page Turner Pacing Kickstarter

Find out more about Melissa:

Instagram @lauriegilmore_author

Instagram @melissamcternan

MelissaMct.com

Rebel of the Week is: Anthony J
If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

3 new patrons this week, welcome and thank you to Senja Laakso, Amber, and Kelsey labas. A big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

In this episode we cover: 

• Overview of the TikTok accountability challenge
• The biggest challenges in algorithm and audience shifts
• What content are they making on TikTok
• Keeping up with TikTok trends
• Building a sustainable business that doesn’t rely on TikTok

Links I mentioned:

Preorder House of Crimson Curses direct from me

Preorder House of Crimson Curses on all platforms

Find out more about Adam and Cara:

Adam’s Author Website

Cara’s Author Website

Rebel of the Week is: Karla
If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

In this episode we cover: 

• Using the consumer journey to build your author business
• How to start building an author brand
• Balancing a brand promise with experimentation and growth
• Considerations for creating repeat readers
• Social media’s effect on the author-reader relationship

Links I mentioned: 

Preorder House of Crimson Curses direct from me

Preorder House of Crimson Curses on all platforms

Find out more about Celeste:

Celeste Barclay Facebook

Instagram @celestebarclayauthor

Sabine Barclay Facebook

Instagram @sabinebarclayauthor

Rebel of the Week is: Ciara

If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons this week, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack 

In this episode we cover: 

• The importance of SEO in an author’s online presence
• Understanding the intent behind a user’s search
• Creating SEO-friendly social media captions
• What keywords are and how to use them
• Optimising an Amazon book listing for better search visibility

Find out more about Estelle:

Read SEO for Authors

YouTube Channel

Rebel of the Week is: Ida 

If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

A big thank you to Holly Dunn for upping their pledge and to all my existing patrons as well. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

In this episode we cover: 

• What makes TikTok unique
• Adapting your content to suit TikTok’s short-form video format
• Finding your target audience on TikTok
• The importance of consistency for building a following
• What metrics to track to refine your TikTok strategy

Links I mentioned: 

Order House of Crimson Kisses at books2read.com/crimsonkiss or direct from me at rubyroe.co.uk

Follow my Kickstarter

Find out more about Kate:

@katehallbiz on all social platforms

Kate’s courses

Rebel of the Week is: Holly

If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

In this episode we cover: 

• Utilizing Instagram reels as an author
• Strategies to engage your audience on Instagram
• What an ‘audio bank’ is and how to build one
• Using the ‘remix’ feature to expand your reach
• The importance of consistent posting
• How to craft a book hook

Links I mentioned: 

Order House of Crimson Kisses at books2read.com/crimsonkiss or direct from me at rubyroe.co.uk

Find out more about Lara:

Free ‘book hook’ guide

Get 50% off Lara’s Reels templates for writers by using the code ‘REBEL50’ at www.lemonfriday.com/reels

Instagram @lemon.friday

Rebel of the Week is: L.M. Dodds

If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons this week, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

THIS EPISODE IS SPONSORED BY KOBO WRITING LIFE

Visit Kobo Writing Life here, read the Kobo Writing Life blog here, and listen to their podcast here.

In this episode we cover: 

• The elements of a well-crafted reader persona
• Using a reader persona to connect with your ideal readers
• Social media for connecting with ideal readers
• Incorporating your reader persona into your book marketing strategy
• Using data to improve book marketing strategies

Links I mentioned:

Preorder House of Crimson Kisses direct from me or at books2read.com/crimsonkiss

Find out more about Sue:

Pages & Platforms

Instagram

Rebel of the Week is: Cassie

If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons this week, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack 

In this episode we cover: 

• TikTok basics
• Ratio of engaging posts vs. promotional posts
• Content creation ideas
• Capitalising on hype mode and content foraging
• Using lives to help your launches

This week’s question is: Do you believe in the idea of a “muse” or do you think writing is purely a discipline?

Recommendation of the week is: Kaleidoscope

Find out more about A.K. and Anne:

Teachable

Patreon

Podcast

Sustainable Socials Website

Rebel of the Week is: Anonymous

If you’d like to be a Rebel of the week please do send in your story, it can be any kind of rebellion. You can email your rebel story to rebelauthorpodcast@gmail.com

No new patrons this week, but a big thank you to my existing patrons. If you’d like to support the show, and get early access to all the episodes as well as bonus content you can from as little as $2 a month by visiting: www.patreon.com/sachablack

THIS EPISODE IS SPONSORED BY KOBO WRITING LIFE

Visit Kobo Writing Life here, read the Kobo Writing Life blog here, and listen to their podcast here.